Revel Health: A New Level of Health Action
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Revel Health: A New Level of Health Action

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Jeff Fritz, CEO, Revel HealthJeff Fritz, CEO, Revel Health
It’s clear that many healthcare organizations are struggling to build a complete picture of an individual’s health, and as a result, can’t create significant connections. Bridging the gap between merely engaging members and motivating them to positive health action is perhaps one of the biggest challenges for large health plans and providers today. While population health is an important factor when considering these obstacles, it’s important to note with so many messaging channels and preferences, new methods are needed to help healthcare organizations not just manage data, but personalize messaging approaches in a way that is relevant and impactful to each unique individual within that population.

Revel is a next-gen healthcare technology company that helps healthcare organizations bridge the gap between engagement and health action. Revel’s approach combines sophisticated behavioral science methods with advanced technologies to drive highly personalized messaging campaigns across multiple communications channels. The company’s approach is so effective that many of the largest health payers in the U.S. are achieving double or even triple-digit improvements in health action campaign metrics using Revel’s advanced platform, research methods, and techniques.

In return, data regarding health risks and impacts of specific social determinants is reported at an aggregate level to help healthcare organizations prioritize and develop strategies that focus on the most impactful programs for each particular population. As Revel CEO Jeff Fritz explains, “a hyper-personalized approach empowers members to take action on their health, which in turn helps organizations vastly improve health outcomes. Of course, this drives other bottom-line metrics in a positive direction as well.”

Revel’s advanced, data-driven health action platform, Revel Connect, uses a powerful combination of behavioral science, data, and advanced analytics to create health action programs that build significantly more meaningful and therefore more effective, connections with each individual within the member population. As Fritz states, “Building meaningful connections that will motivate individuals to do better things for their health requires technology that is not only data-driven but smart enough to evolve and improve as it gathers more information.”

Revel’s approach combining advanced technologies and the latest in behavioral science methods has been designed to improve and measure not only engagement but the most important outcome of all: whether healthier action is being taken. Interactive assessment tools that address both health risks, as well as social determinants of health, helps uncover individual preferences and unique needs.


Building significant connections that will motivate individuals to do better things for their health requires technology that is not only data-driven, but smart enough to evolve and improve as it gathers more information


Highly personalized messages are then created and delivered based on those characteristics, while a feedback system within the platform continuously enhances and improves each subsequent outreach. The result is a more meaningful engagement that leads to much higher rates of health action within the overall population.

Although there are many success stories powered by the unique value proposition of Revel’s health action programs, a recent Medicare program provides an excellent reflection of the results experienced by many Revel customers. One of the largest healthcare organizations in the United States wanted to improve its ability to identify not only current but future gaps in healthcare. Although studies consistently report that people who participate in annual wellness visits receive 62 percent more preventive screenings for chronic diseases, one of the plan’s programs reported that only 16 percent of Medicare recipients were choosing to schedule an annual visit of this type.

The plan partnered with Revel to create a health action program that would educate members around the importance of these annual visits and drive up the number of people scheduling annual wellness visits. To drive better health action, the experts at Revel needed to create a highly personalized approach that considered not only logistics data but behavioral and emotional factors that were creating obstacles to achieving this important goal.

Revel’s approach for this health plan was to align a targeted strategy with information compiled from member data by designing highly personalized, relevant messaging for carefully chosen member demographic segments. With a combination of both education and an understanding of each member’s unique needs and preferences, the new Revel program delivered messages that were targeted to each member’s perceived motivation for visiting the doctor. As a result, significantly better health outcomes were achieved. Nearly 20 percent of members scheduled a visit immediately after messaging, and the healthcare organization reported an overall 10 percent increase in wellness visits, an enormous number—given the size of the population being addressed.

This story and many others help demonstrate Revel’s proven track record of delivering significant health outcomes through Revel Connect’s advanced technology, sophisticated behavioral science methods, and proven data practices. But as CEO Fritz emphatically states, “Good data and a strong platform are not enough to drive the improvements in health action that are required if we’re going to truly transform healthcare within this country. Better overall population health outcomes start with understanding the unique needs of every individual first while creating programs that not only engage but motivate entire populations to healthier action.”

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Revel Health

Company
Revel Health

Headquarters
Minneapolis, MN

Management
Jeff Fritz, CEO

Description
Revel is a next-gen healthcare technology company that helps healthcare organizations bridge the gap between engagement and health action. Revel’s approach combines sophisticated behavioral science methods with advanced technologies to drive highly personalized messaging campaigns across multiple communications channels. Revel's advanced, data-driven health action platform, Revel Connect, uses a powerful combination of behavioral science, data, and advanced analytics to create health action programs that build significantly more meaningful and therefore more effective, connections with each individual within the member population. Revel helps healthcare organizations connect with members and patients in a personalized way to build better healthcare consumer experiences, drive positive health action, and improve health outcomes

Revel Health News

Revel Health Launches New Website to Help the Healthcare Community Stay Ahead of the Curve

MINNEAPOLIS - Revel Health, a Minneapolis-based next gen health technology company, today has launched its new website to help the healthcare community stay ahead of the curve in innovation with valuable and helpful content.

Revel-Health.com “ has been redesigned to offer fresh, exceptional content quickly and easily, and be a part of something bigger” healthcare organizations that are aligned around a similar mission to make the world a healthier place. The website is unique and importantly, accessible, a critical component to ensure Revels content and the latest healthcare insights are within reach for all.

The new design provides an easy-to-navigate content collection and better overall user experience to keep people coming back, including the option to chat live with the Revel team. The content library can be filtered by type or by topic so visitors can quickly find eBooks, podcasts, and frequent blog updates, as well as sort the collection by key themes most important to them”including the latest in social determinants of health, Medicare Star Ratings, healthcare innovation, and more.

We are constantly focused on how we can keep reinventing healthcare communications and our website showcases our commitment to aim to better serve clients and people visiting our site, said Revel Health CEO, Jeff Fritz. Our new website will provide better ease of use, functionality, content and accessibility for all, including those with disabilities, leading to a healthier community, concluded Fritz.

Revel Health not only reimaged the resource browsing experience but incorporated personalized elements for returning visitors to get to the information they need quickly. This means the website can serve unique content for each user it recognizes, guiding them to the most relevant resources effortlessly.

By providing expert resources and content our redesigned website reflects our mission of putting innovative technology to work and creating opportunities to help people live longer, healthier, happier lives, said Revel Health President, Kyle Gunderson.

Revel Health is a next gen health technology company, making the world a healthier place by using innovative, smart technology to create health action programs that move people to do things that are good for them. They are reinventing the way the healthcare industry communicates with people. By collecting and analyzing strong data, advanced analytics, and behavioral research, Revel Health understands how people like to connect and what messages move them, going further than just engagement but leading them to take meaningful health actions. Partnering with healthcare organizations, Revel Health runs health action programs with the goal of creating better outcomes and healthier humans.

The new site allows Revel Health to engage with their clients and any visitor in a unique way providing the best content to each user causing them to want to come back, and of course, help Revel Health reach its mission of making the world a healthier place.